Our moving campaign just won a 2007 Summit International Award.
We were honored with a Summit Bronze Creative Award for Self-Promotion. Here’s another look at the campaign.

“Our spotlight of attention is grabbing objects at such a fast rate that introspectively it feels like you’re recognizing many things at once,” Dr. Jeremy Wolfe of Harvard Medical School, said. “But the reality is that you are only accurately representing the state of one or a few objects at any given moment.” As for the rest of our visual experience, he said, it has been aptly called “a grand illusion.” writes New York Times writer Natalie Angier: Click here for article.

Seems like a good time to do a double-take by viewing our room of illusions. Since our firm creates visual strategies for branding (we used to just call it “graphic design”) we are always working with how people see. We recently took a look at many of the traditional optical illusions and re-purposed the visual illusions on our website. Click here for another look.

Recently, the NYC taxi has had a face lift.
Our design firm took a yellow taxi,
a black marker, and a New York minute
to roll out our own designs.

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It is no secret that we love your feedback and to make it even easier for you we’ve added an all-new comment section to our blog. Love what you see? Want to know how we did it? Have an idea? Now you’re two simple clicks away from letting us know. Simply click below any blog post on the button labeled “Leave Your Comments” and fill out the simple form. It’s that easy.

Need to find a unique place for an office outing where there is something for everyone? Try bowling! Langton Cherubino Group met at 300 New York at Chelsea Piers for an evening of upscale bowling. Although the average score was 75, our office scored big in the food and drink department. Check out their colorful website here.

As social networking continues to soar in popularity and usage, face-to-face social contact may become less relevant. How does this affect your communications strategies? “The growing popularity of social networking sites like Facebook, MySpace and Second Life has thrust many of us into a new world where we make “friends” with people we barely know, scrawl messages on each other’s walls and project our identities using totem-like visual symbols.”-Alex Wright, New York Times.

Read the article here.

Will this new instant-message delivery system derail email? “Now there’s a new communications revolution coming. These services mix contacts, instant messaging, blogging, and texting, and they’re poised to make email feel as antiquated as the mimeograph.” -Robert Scoble, Fast Company.

Read the article here.

And you thought turning straw into gold was a big deal. How can you use design to effectively change browsers into buyers? “Anyone who does business online worries about how to boost Web traffic. But traffic is only part of the story. Equally important is the conversion rate–the percentage of customers who actually buy something. On average, companies report that only 3 percent of Web surfers actually buy, according to a survey by Shop.org, a division of the National Retail Federation.”- Dan Briody, Inc. Magazine.

Read the article here.